
Cayena Verde is the environmental and sustainability program of Zona Franca La Cayena with the objective of implementing sustainable practices and minimizing the environmental impact, contributing to the protection of our ecosystem.
Within the framework of this project we are in the process of becoming an eco-industrial park, where the best synergies and productive linkages are achieved through sustainable practices, hand in hand with UNIDO Colombia.
The transition to an EcoIndustrial park is a robust process that requires strategic and effective communication to ensure its success. From coordination and collaboration among diverse stakeholders to education, managing expectations and fostering innovation, every aspect of communication contributes to the creation of a more sustainable and efficient industrial ecosystem.
From the communications area, the transition to become a PEI is defined by key activities such as:
-Awareness to strategic stakeholders.
-Collaboration and participation among users, collaborators and entities.
Communication of the goals, achievements and challenges of the PEI program
-Communication and promotion of achievements and initiatives to our stakeholders.
Investing in solid communication is key to ensuring that the EcoIndustrial Park not only meets its environmental objectives, but also becomes a role model for future industrial developments.
Fundamental aspects to guarantee success and position our free trade zone as a leader in sustainability and corporate social responsibility.